Beef ‘O’ Brady’s Teams up with Hotel/Restaurant Industry Experts at HVS Executive Search

April 6, 2009: TAMPA, FL – If Beef ‘O’ Brady’s has its way, more people will be able to enjoy their favorite chicken wings with turn-down service.

Building on the successes of its hotel-based locations, Beef ‘O’ Brady’s, a 263-unit restaurant franchise known for its wings and the ties it builds with the community, has teamed up with chain restaurant and hotel industry veterans at HVS Executive Search to help hotel operators bring flavor to their food and beverage offerings.

The family sports pub franchise already has locations at the TradeWinds Island Grand Resort on St. Pete Beach and the Best Western Hotel and Conference Center in Brandon, Fla. The partnership with HVS Executive Search will help Beef ‘O’ Brady’s bring its recognized brand to hotels across the country that are hungry for something different from the dull, vanilla hotel restaurants travelers have come to know and dread, said Nick Vojnovic, President of FSC Franchise Co. LLC, the parent company of Tampa-based Beef ‘O’ Brady’s.

“For many hotel operators, food and beverage can be 5 percent of their sales, but 95 percent of their headaches,” said David Mansbach, HVS Executive Search Co-President North America, who has more than 15 years of experience in the chain restaurant and chain lodging industries. “By bringing in Beef ‘O’ Brady’s – an established brand with operating systems already in place – hotel operators can stand out from the crowd and increase the potential of their F&B offerings.”

Vojnovic said the locations already in hotels have proven that the Beef ‘O’ Brady’s concept works in a hotel setting, and also helps augment the hotel’s business.

“Combining the businesses creates a synergy between them, where each brings traffic to the other. It’s a winning combination,” said Vojnovic. “If you are a traveler, would you rather take your chances with some no-name hotel restaurant, or would you rather stay in a hotel where you know you can be served a great meal in a comfortable atmosphere?”

Beef ‘O’ Brady’s is the first concept to team with HVS Executive Search on its venture to help match hotel operators and chains with a concept that fits their individual F&B needs.

“Many hotel operators don’t think of F&B as a profit center, but it can be,” Mansbach said. “Beef ‘O’ Brady’s is a great concept that is well recognized and appeals to a wide cross-section of customers, making it an ideal F&B solution.”

About Beef `O’ Brady’s
Beef 'O' Brady's is a fast-growing national chain of family sports pubs that achieves its success by building relationships with the local schools, youth sports leagues, and other community organizations in each and every Beef 'O' Brady's neighborhood market. The “kid appeal” of this unique concept is reinforced by a very moderately priced kids menu and video games. Ironically, despite what the name implies, Beef 'O' Brady's is actually best known for its Buffalo-style chicken wings. Beef ‘O’ Brady’s has more than 263 open restaurants throughout the Southeast and the Midwest. Visit www.beefobradys.com for more information.

About HVS Executive Search
HVS Executive Search is the premier retained search firm specializing in the hotel, restaurant, gaming and retail industries. With offices in New York, London, Moscow, Hong Kong, Mumbai and New Delhi, HVS Executive Search offers a wide range of services including retained executive search, compensation consulting and corporate governance counseling. HVS Executive Search also provides management-level recruitment through Hospitality Career Network and web-based assessment through 20|20 Skills. HVS Executive Search is a member of the Association of Executive Search Consultants.

Contacts:
MEDIA CONTACT:
Becca Ickowicz
bickowicz@hvs.com  
HVS Executive Search
516-248-8828 x236

David Fitzgerald
dfitzgerald@fishmanpr.com  
Fishman Public Relations
847.945.1300 x258